How to be a General Manager at the Brisbane Heat & Queensland Cricket
Lessons from Pete Lock on leadership, social media growth, and career development
Hello friends! π
Welcome to the SportsGrad Podcast: The ultimate guide to make it in the sports industry!
Each week we share how people made it in sports and tease out their career decisions, work habits, skills, and everything they do that makes them great.
All so you can learn how to get in, get promoted, and get thriving in the sports industry.
Meet Pete Lock, the General Manager of Marketing and Corporate Affairs at Queensland Cricket.
Pete has over 10 years of experience within cricket, overseeing the commercial, sponsorship, hospitality, marketing, digital, and communications for Queensland Cricket/Brisbane Heat.
In this episode, he deep dives into what itβs like leading the most followed social media sports team in Oceania, his career journey that has lead to his role as a General Manager, and what it was like when they signed on AB de Villiers!
Lots to look out for including how to progress within an organisation, how to be an effective manager, and what itβs like being a part of a championship team.
If you enjoy this episode, come along to the Brisbane SportsGrad meetup on the 7th of March and listen to Pete in-person, where he is going to be a panellist.
Enjoy the episode!
In this episode we cover:
(00:54) - Peteβs introduction
(01:59) - Welcome!
(03:51) - Meetup recap
(08:20) - Community Updates
(12:08) - Welcome Pete!
(15:10) - Quick-fire questions
(19:26) - Peteβs career journey to get to Queensland Cricket
(21:45) - What Pete looks for when hiring
(24:02) - How Peteβs role has evolved over 10 years
(26:55) - How Pete overcomes challenges at work
(31:45) - Managing the announcement of AB de Villiers
(35:15) - Career highlights
(35:57) - In-season vs off-season day
(38:39) - The impact that the success of the Big Bash has on yearly outcomes
(43:25) - Why the Heat prioritise in-match experience
(46:20) - How Pete cultivates a team environment where people stay for years
(49:15) - Skills needed to be a General Manager
(53:55) - Benefits of being with an organisation for a decade
(55:00) - Advice from Pete
(56:42) - ASK SPORTSGRAD
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